Olivewood developments - Chil-LED Cold Storage Area Light

This post was written 3 years ago.
Mon, 29 Sep 2014

Chil-LED cold storage area light

I co-founded Olivewood Technology back in May 2007, when I decided to make the jump to freelancing. I had been developing an EDI web app for a small distribution company, and my co-founder and I decided that we should from a company to market and develop this app.

Seven years on, the app, known as "Supply Portal" is alive and well and is now a mission-critical app for the original company, and installed for another distributor, but it still needs some work to make it suitable as something "off the shelf" that people would buy without requiring modifications to fit their workflow.

In the meantime my co-founder became an expert in LED lighting, and identified a gap in the market - an LED light specifically designed for Cold Storage Areas. Vast amounts of energy are consumed extracting heat from cold storage warehouses, only for the lighting to pump heat back in. Switching to LED lights is an obvious move - apart from the reduced energy needed to run them, they also run cooler than legacy lighting systems.However, high power LED's still produce significant amounts of heat, and this usually ends up as warm air at the top of the warehouse, resulting in a reduced area of useable storage space higher up in the warehouse and higher energy bills needed to remove that heat from the warehouse..

Chil-LED was designed to extract the heat from the LED chip and transfer it outside of the Cold Store, using a patented system of thermal heat pipes fed through a conduit to heatsinks in the void above the warehouse ceiling.

Chil-LED cold storage area light product development

So this is the main focus for Olivewood moving forward, we still build software, but we are now a technology company, we have developed the Chil-LED light and how now gone to market - exciting times!

For more information on chil-LED see the Chil-LED website

For more information on Olivewood Technology, see the Olivewood Website

So what is it that I do, exactly?

This post was written 6 years ago.
Wed, 08 Dec 2010
different stuff that Rick Hurst does - freelance web developer, olivewood, kudos, lightplanet, foundry
If you ask any of my family or friends what it is that I do for a living, you will most likely get, at worst, a blank look, or, at best, maybe "web designer?", "computer programmer?", or maybe just "something to do with computers?". It doesn't help that my linked in profile has me claiming to be doing at least three different jobs at a time, and that I seemed to be involved with a number of different companies. I think possibly even those that work with me aren't entirely sure what it is that I do most of the time! I thought i'd clarify what i'm up to at the moment, and how things have evolved over the last few years.

I am a freelance web developer
Primarily I make my living as a freelance web developer. This means that I spend most of my time building websites. By "building" a website I mean taking it from an idea to a finished website - planning, designing, templating, coding and uploading to a web server so that it is live on the internet. As well as web "sites", I build web "applications". These are computer programs that people interact with through a web browser. A web browser is the computer program that you use to look at websites e.g. internet explorer (the blue E), firefox (the fox wrapped around the world) or maybe safari (the compass). As well as looking at websites on the internet, you may be using a web browser to use web applications in your workplace.

But am I a designer?
I occasionally design websites, but it isn't my specialism. If budget allows I prefer to hire a really good designer to come up with the design concepts. I know lots of good designers. I take their design concepts and run with it to put all the technical stuff in place to take it from an idea to an actual website. When I work for a design agency, I am hired always for my technical skills, never for my design skills - let's face facts, I think there's a reason for that! Most of the work on my "portfolio" wasn't designed by me - I usually just did the technical bits.

Do I do any computer programming that isn't related to web sites or web applications?
Increasingly more. I seem to be doing more and more data crunching these days, involving writing scripts that move files around on servers and extracting data from different places and putting things in databases. I would call that programming. Most of this type of programming is actually using skills I learned while building web sites and web applications, but some of the things i've built aren't web sites or web applications at all.

So am I actually freelance, or do I work for a company?
By freelance, I mean that I work for myself, but companies and organisations employ me on a freelance basis. Therefore sometimes I may appear to be working for several companies at once. Sometimes I work directly for my own clients, other times transparently as an additional resource for a design or digital media agency. Either way, I invoice for the work I do on either a fixed price or a "time and materials" basis, and this is how I make a living.

What is Olivewood then?
In 2007 I co-formed a company called Olivewood Data Technologies Ltd, and all my freelance work is invoiced through Olivewood. Olivewood is co-owned by a client and friend, and we set it up primarily as a vehicle for consulting and development services, but also as a legal entity to own the IP for a number of niche eCommerce web applications that we plan to sell to other companies. At one point we thought Olivewood might be a digital media agency, but now we are pretty sure it is a software consultancy. [Update 2014 - Olivewood is now a supplier of high power LED lighting specialising in lighting for cold storage warehouses - how things change!]

And what about Foundry?
In May 2010 I sat on the watershed balcony with fellow freelancers Dan Fairs and Dan Hilton and talked about teaming up to be able to take on and pitch for projects bigger than we could handle as individual freelancers. We came up with the name Foundry, and shortly after collaborated on a successful project together. We all still work as freelancers, but hope to spend more time working together under the Foundry banner in 2011 and beyond. The challenge is moving the focus from looking after our own interests and incomes to working together, and to do that we need a big project that would keep us all too busy to take on other freelance work.

Will I fix your computer?
No I flippin' wont! Have you tried switching it off and on again?
This post was written 6 years ago, which in internet time is really, really old. This means that what is written above, and the links contained within, may now be obsolete, inaccurate or wildly out of context, so please bear that in mind :)